LET’S FOCUS ON THE SLOW FASHION MOVEMENT: EMBRACING THE 5 R’S OF SUSTAINABILITY
By Liisa Ronkainen. Oulu University of Applied Sciences The idea of “fast” goes beyond fashion; it’s a lifestyle driven by mass production, impulse, and convenience. Fast living in food, fashion, technology, and media prioritizes speed over quality, connection, and sustainability. In contrast, the slow movement values quality, care, and mindful consumption, encouraging us to choose […]